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Britain’s competition watchdog said on Tuesday it was opening a formal antitrust investigation into Google’s search engine and search advertising services.
The Competition and Markets Authority said it wants to assess whether Google has “strategic market status” (SMS) under the UK’s new Digital Markets, Competition and Consumer (DMCC) Act.
The DMCC is a law aimed at preventing anti-competitive behavior in digital markets. Labeling a company as having an “SMS” would give the regulator the power to impose changes to prevent anti-competitive behaviour.
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