Kia is breaking him in America, and for now the tariffs are – for now
Korean car manufacturer Kia (000270.KS), kills him.
Reported by Kia America, part of the Hyundia Motor Group, Another record month of sales in FebruaryIt is powered by a mixture of gas offers, such as high sales Telluride SUV, as well as EV vehicles like EV6 crossover.
“So our great strategy is, first, we want to be a leader in what we call sustainable mobility. This is crucial, is a mission, and EV is part of it, and includes electrified internal combustion, which is hybrids and involvement of hybrids and so on,” said Steven Center, Kia American Coo & EVP. “But in the last few years we have also built a very full line of internal combustion vehicles.”
The center mentions the mentioned three-row teluride, as well as Sorrento and other smaller SUVs. The company did not leave the sedans – as his big three rivals did – and she had just introduced the middle K4 last year. The larger K5 was actually built in North America.
A large part of the plans for the KIA growth involves the localization of production in the US, which has worked for many years. Kia intends to move his EV production as well.
“We will build EV in Georgia, which is before any of these tariff talks. Kia has been in the United States for over 30 years, and we have invested as a company, billions and billions and billions of dollars in US production and supply chain,” said the Center. “So this is part of the plan we have had for a long time.”
Officially, Kia spoke of 800 pounds in the room of the room-tram-trump tariffs, finding that the company supervises tariff development and that it will inspect business strategies in response.
But – and this is big, but – the White House did not target vehicles made in South Korea, where Kia is based and still imported vehicles in the USA.
Near: March 14 at 3:30 pm:06 GMT+9
The Ford Director Jim Farley has heard that the target of another international import with tariffs is unfair because international car manufacturers such as KIA basically get a free ride, while imports from Mexico and Canada – also part of the Free Trade Agreement – is planned by 25% duties of April 2.
Unjust or not, it is probably only a matter of time before the administration will target other trade partners, and the Center believes that Kia has a good game plan if that happens, because of the big US print.
“[Tariffs] It will affect each brand differently, depending on their balance of what they do. So, in our case, and we have had a lot of meetings about this in the last few months, we have got our business plan and we will continue to do this plan in the best benefit of our customers, our dealers – who are also customers who have large investments in Kija – and in order to achieve the level of volume, we want to continue growing growing growing [in the US]. “