Cinema is estimated that there are about 500 million basketball fans, more than one million basketball courts and 43 million NBA followers on the Weibi social media platforms. But more and more, basketball that is becoming more popular in rural China. Amateur leagues from small towns became viral sensations and called “VBA”, the village Basketball Association. Local authorities are eager to profit from the phenomenon and use it to promote rural revitalization. France 24 Yena Lee, Yorben Den Harton and Jasmine Ling from the Fujian Province of Province.
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