Orlando – An increase in a homeless payment may be to send physical transactions, including transfer of credit cards, according to retirement.
“We see the day maybe at some point in the future in which any transaction will be performed digitally,” Mastercard (Mass) America President Linda Kirkpatrick said Yahoo Finance at the PGA invitation tournament Arnold Palmer in Orlando.
“We’re not there yet,” Kirkpatrick added. “To bring consumer to bring state -of -the -art innovation in security tools [and] For companies, they are still a major priority for us. “
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Consumers around the world use multiple payment options, Kirkpatrick said, but infinite payments have become more widespread.
“If you look at our information, 70% transactions with” card cards around the world are now done in useless means – taping a card or touching a phone on a tourzil, “she said. “So, consumers are much more comfortable with digital transaction and … As we can see that the trend is developing, our investment in security and security tools becomes even more important.”
The growth of the useless payment has forced the financial payments sector to strengthen its digital channels, which remain a great goal for Cyber -Christimal and malicious actors.
According to the Cyber-Security Report of 2024, more firms for financial services are accepted by zero-confirmation because the data that targets consumers have high costs. For this purpose, Mastercard has arranged $ 10 billion in the last seven years according to safety and security tools, including the acquisition of the Comens Complement Company.
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Mastercard also launched tokenization a few years ago, “which effectively takes a 16-digit card number and turns it into a dynamic token to make it difficult for cheats to penetrate,” said Kirkpatrick Yahoo Finance. “And now we see 30% of our transactions tokenized, so we are a laser focused on creating an environment that is safer and imperceptible to consumers.”
The ultimate goal is to protect the transactions and remove the friction to allow consumers to be “fast and selected” when shopping.
“Consumers seek value for their dollar, seek good digital experiences and spend on big moments – experiential consumption in airlines, in accommodation, in restaurants,” Kirkpatrick said.
