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Target introduces a handful of Warby Parker “Shop-in-Shops” this year.
The seller revealed on Thursday that the glasses salesman brings shops at “Warby Parker in Target” shops Five targeted locations During the second half of the year.
The first so -called “trade” becomes appearing within five goals located in Willowbrook, Illinois; Bloomington, Minnesota; Brick, New Jersey; Columbus, Ohio; and Extton, Pennsylvania.
They will “offer products and services – including glasses, sunglasses, contacts, eye tests and vision tests – which are in line with the current youth experience of the brand,” said Target and Warby Parker. Warby Parker in Target will also be “discovered” on the Target site.
Trolley trolley in front of Target store in Albany, California, November 18, 2024. (David Paul Morris / Bloomberg via Getty Images / Getty Images)
Two traders said customers can expect that next year “Warby Parker” will “see the additional” Warby Parker on goals “next year and the opportunity for more in the coming years.”
| Dice | Security | Last | Change | Change % |
|---|---|---|---|---|
| Tgt | Target Corp. | 124.24 | +1.67 |
+1.36% |
| Wrby | Warby Parker Inc. | 24.73 | +0.42 |
+1.73% |
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Warby Parker Crazy Professor Dave Gilbo said that the glasses company was “excited to explore a brand new retail format that brings a holaistic offer of vision care … larger people across the country.”
The Warby Parker store is seen in the center of Detroit 7 February 2022. (Stephen Zenner/Sopa Images/Lightctics via Getty Images/Getty Images)
Warby Parker has 276 of of your own stores In the US -II Canada. It also operates online.
Target did “shops” before.
Target shares dives after poor sales on the eve of the holiday
For example, in 2020, the seller made a partnership with Ultta Beauty to bring the “Ultta Beauty at Target” locations at the goals of the goals all over the country. The seller said he had a goal to ultimately have 800.
Target and Warby Parker join. (Paul J. Richards / AFP via Getty Images / Getty Images)
Other merchants also reached the concept of “shops in stores”.
Kohl’s has an agreement with the WHP Global that owns babies “r Babies in the “R” store Inside the stores this last fall. Plans to have a total of 200.
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Warby Parker was founded in 2010. He said his mission was “inspired and influenced the world of vision, purpose and style – without paying a premium for that.”
