Blue Owl to place logos on dozens of athletes competing around the world Australian Open,
French Open, Wimbledonand US Open
Jordan Thompson named as a dedicated Blue Owl athlete ambassador for Australian Open
NEW YORK, January 12, 2025 /PRNewswire/ — Blue Owl Capital Inc. (“Blue Owl”) (NYSE: OWL ), a leading alternative asset manager, today announced a canopy sponsorship agreement to expand its presence at all Grand Slam tournaments in 2025 and become the exclusive financial services partner for professional tennis’ Player Patch Program.
The Blue Owl logo will be featured on the shirts of selected players competing in the Men’s Singles, Women’s Singles, Mixed Doubles, Men’s Doubles and Women’s Doubles events at this year’s competition Australian Open, French Open, Wimbledonand US Open tournaments. Along with Blue Owl’s presence on the courts, the company will be represented in an icon Melbourne transit hubs, social media and digital media during Australian Open in an attempt to raise brand awareness within the country and the wider APAC market.
Blue Owl Chief Marketing Officer Suzanne Escousse said: “Just as Blue Owl is redefining alternative investing, we support established and emerging professional players who are redefining the game of tennis. Tennis is truly a global sport that demands peak performance in critical, high-pressure moments. It is the same ethos that underpins Blue Owl and enables us to focus on delivering results for our international client base following the success of our engagement in the 2024 Patch Programme US Openand considering the established presence of the Blue Owl in the country, Australia is the perfect place to start our Grand Slam presence.”
Blue Owl has also partnered with an Australian tennis pro Jordan Thompsonwho will serve as the company’s ambassador for athletes in 2025 Australian Open ” January 12-26 in Melbourne. Most recently, Thompson won the men’s doubles at the 2024 tournament US Openwhere he wore the Blue Owl badge and was a finalist in men’s pairs at Wimbledon in 2024. He also posted wins over several top 10 ranked opponents in singles competition and previously represented Australia on Olympics and the Davis Cup. Thompson will be one of several competitors to wear the Blue Owl logo during the tournament.
Jordan Thompson said: “Blue Owl is focused on delivering excellence for its clients, which makes it a great partner to partner with professional tennis players. The support of a company like Blue Owl is extremely beneficial for players preparing for career-defining events, especially the four Grand Slams tournaments, our shared core values, including striving for success at every step of our journey, whether it’s in the financial services industry or competing.As a professional athlete, it’s a perfect match, along with my coaches, my doubles teammates and tennis fans, the Blue Owl will play a key role for me here. Melbourne in 2025 Australian Open.”
About the Blue Owl
Blue Owl (NYSE: OWL) is a leading asset manager redefining alternatives.
With $235 billion in assets under management as of September 30, 2024, we invest in three multi-strategy platforms: credit, GP Strategic Capitaland . Anchored by a strong permanent capital base, we provide companies with private equity solutions to drive long-term growth and offer institutional investors, individual investors and insurance companies differentiated alternative investment opportunities that aim to deliver strong performance, risk-adjusted returns and capital preservation.
Together with more than 1,050 experienced professionals, Blue Owl brings the vision and discipline to create the exceptional. To learn more, please visit www.blueowl.com.
Media contact
Nick TheccanatMain, Corporate communications and government affairs
Nick.Theccanat@blueowl.com
