HL Mando and HL Klemove participate together at CES 2025 Investing.com

HL Heroes video with the slogan “Envision the Future” released

Introducing innovations such as HAECHIE, BEETLE+ and AgriShield

SEOUL, South Korea and LAS VEGAS , January 7, 2025 /PRNewswire/ — HL grouptogether with its global head of SDV HL Mando Corp. and an expert in autonomous driving solutions HL Klemove Corp. will jointly participate in the world’s largest IT exhibition CES 2025 from January 7 to 10. Under the slogan “Envision the Future”, the two companies will present comprehensive solutions for autonomous driving that go beyond mobility, presented in a multi-level cube booth. The cabin is designed with an additional upper floor, reserved as a VIP meeting room, on top of the floor for general visitors.

The exhibition space is divided into four units. Introduction zonewhich sets the stage with the theme “Leader of Automotive Solutions”, will present the two companies’ past achievements and future business ventures. In the Autonomous Parking & Driving Zone, visitors will have the opportunity to experience the PARKIE screen game, the parking robot that won the award for best innovation last year. In addition, the autonomous shuttle HOCKEY will be presented. The central place in the main zone will be occupied by the HL Heroes Show. The video is scheduled to be shown five times a day, in cartoon style with five retro-style characters. It features ambitious retro cartoon graphics developed by HL Mando and HL Klemove. in Zone of urban mobilitya variety of smart personal mobility (SPM) solutions will be on display, including the HL Mando Steerite Fit (electric signal control technology) and chainless two-wheelers and three-wheelers.

The Innovation Award Zone will present three products that received the CES Innovation Award: HAECHIE by HL Mando, BEETLE+ by HL Klemove and AgriShield. HAECHIE was awarded in the Human Security for All category. It detects electrical sparks faster than traditional heat or smoke detection methods, with more than 100 times the sensitivity of existing products. As an advanced electrical fire prevention solution, HL Mando HAECHIE is expected to be widely used in various industries, including electric vehicles, charging stations, energy storage systems (ESS) and data centers. BEETLE+, awarded in the category of smart cities, is a portable radar developed by HL Klemove, a leader in solutions for autonomous driving. Known for its high performance, it has a detection range of 30 meters and enhanced forward detection capabilities. When BEETLE+ detects obstacles both in front and behind, it immediately alerts users to the location and risk level of obstacles via a dedicated mobile app. AgriShield is a state-of-the-art wildlife deterrent, often referred to as a “smart scarecrow”. This product can distinguish wild animals, such as wild boar and water deer, from humans. Equipped with Vision AI algorithms, it reflects the ambitious vision of the developers. Recognized for its potential to solve global wildlife damage problems, AgriShield was honored in the industrial equipment and machinery category.

HL CEO Mando Seong-hyeon Cho commented, “Based on more than 60 years of accumulated technology expertise, HL has integrated the value of safety into this CES exhibition through autonomous driving, SDV, mobility, robotics and sensors,” emphasizing the importance of their participation.

The joint stand of HL Mando and HL Klemove will be located at Las Vegas Congress Center West Hall, stand no. 5352. Various events are planned during CES, including the signing ceremony of the strategic partnership with HARMAN.

HL Heroes Show

In a retro cartoon video, HL’s cutting-edge technologies are transformed into heroic characters, like the Avengers. This production was created to bring the two companies closer to the public. As described by the marketing strategy team, the concept of “technology as a hero protecting everyday safety” is incorporated into the content, modernizing the traditional retro slogan “Technology by Mando”. The video starts with HAECHIE. HACHIE detects an arc (electrical spark), an early warning sign of an electrical fire. The patrol robot GOALIE then sends an alert, while the parking robot PARKIE quickly moves vehicles to free up access routes. The work assistance robot MiCKIE observes and assesses the situation, and finally the autonomous shuttle HOCKEY rescues people.