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Tesla is launching a refreshed Model Y in China to fend off domestic rivals


Tesla has launched a facelifted version of its Model Y in China.

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Tesla on Friday announced a facelifted version of its popular Model Y in China, as the US electric car giant looks to fend off challenges from domestic rivals.

The Model Y will start at 263,500 Chinese yuan ($35,935), with deliveries scheduled to begin in March. A spokesperson for Tesla China said that the new Model Y is only open for pre-order in the Chinese market and not to be launched globally.

The refresh of Tesla’s Model Y comes after the auto giant released its own this month first annual decline in total shipments for 2024.

Elon Musk’s electric vehicle company is facing increased competition around the world, from startups and traditional carmakers in Europe. In China, the company continues to face the onslaught of rivals from BYD to newer players like Xpeng and He didn’t.

Tesla is offering a number of incentives for customers to purchase a Model Y, including a five-year 0% interest financing plan.

This story is being updated. Check back for more.



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